ATLANTA – The Atlanta Braves held their first #BravesBash social media event on Sunday evening after a matchup against the Chicago Cubs.
Although Dan Uggla broke his 33-game streak an hour before, he and all of his teammates put their smiles on and were perfectly poised to chat with fans from across the United States.
The Braves steamed a behind-the-scenes look at their first effort on their website. The event had multiple stations for fan interaction: they hosted a Conference Call, Skype with Fans, they moderated a Twitter conversation, streamed Peter Moylan’s talkshow which was named by his Twitter followers and hosted simultaneous online chats.
As a result of the effort, the team gained about 3,000 Twitter followers and acquired 16,500 Facebook likes.